Insights for how to use Facebook and Twitter for medical product marketing.
Tags: Social Media, Facebook, Twitter, Medical Product Marketing Read MoreMediPurpose™ Blog
Unique Perspectives About Medical Product Development, Manufacturing, Marketing and Distribution
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Can Facebook and Twitter be Part of an Effective Medical Product Marketing Strategy?
by Derek Rudnak
Friday, 17 May 2013
Category Medical Product Sales & Marketing
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Derek Rudnak
Derek Rudnak joined MediPurpose as a consultant in October 2009, working closely
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An Overview of Composite Wound Dressing Innovation and Adoption
by Alan Neil
Sunday, 05 May 2013
Category Medical Product Development
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Alan Neil
Alan Neil is the founder and CEO of ASN Associates. He has more than 25 years of
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A brief review of how composite wound dressings answered unique issues for moist wound healing and evolved into its own product category.
Tags: Advanced Wound Care Dressings Read More
Is VBP (Value-based Purchasing) OK for Advanced Wound Care?
by Paula Erwin-Toth
Sunday, 05 May 2013
Category Medical Product Sales & Marketing
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Paula Erwin-Toth
Wound, Ostomy and Continence Care, Education and Advocacy at PETprojects
Deerfi
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A brief examination of VBP—or “value based purchasing”—and its impact on advanced wound care products, purchasing and management.
Tags: VBP, Value Based Purchasing, Advanced Wound Care Dressings Read More
Why a New babyLance Safety Heelstick Logo?
by Derek Rudnak
Thursday, 18 April 2013
Category Medical Product Sales & Marketing
1 Comment
Derek Rudnak
Derek Rudnak joined MediPurpose as a consultant in October 2009, working closely
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You might not have noticed any significant differences to the neonatal medical device’s logo, but some subtle differences are actually very important for a couple reasons.
Tags: Needlestick, Safety Heelstick, babyLance™ Safety Heelsticks Read More
The Coming of Collagen Advanced Wound Care Dressings
by Alan Neil
Friday, 05 April 2013
Category Medical Product Development
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Alan Neil
Alan Neil is the founder and CEO of ASN Associates. He has more than 25 years of
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The introduction of collagen wound dressings represented a change in material selection from plant or polymer sources to a common component of wound and other biological tissue.
Tags: Advanced Wound Care Dressings Read More
Surviving the Sequester in LTC Wound Care
by Paula Erwin-Toth
Thursday, 28 March 2013
Category MediPurpose™ Medical Products
1 Comment
Paula Erwin-Toth
Wound, Ostomy and Continence Care, Education and Advocacy at PETprojects
Deerfi
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Suggestions for maintaining cost-effective wound care for LTC patients.
Tags: LTC, Long-Term Care, Advanced Wound Care Dressings Read More
2013: The Year of the LTC Nursing Assistant!
by Paula Erwin-Toth
Thursday, 28 February 2013
Category MediPurpose™ Medical Products
4 Comments
Paula Erwin-Toth
Wound, Ostomy and Continence Care, Education and Advocacy at PETprojects
Deerfi
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Paula Erwin-Toth explains how LTC nursing assistants are a key part of any LTC wound care team’s ability to provide early detection.
Tags: Advanced Wound Care Dressings, LTC, Long-Term Care Read More
Designing Better Medical Devices With End User Collaboration
by Patrick Yi
Friday, 15 February 2013
Category Medical Product Development
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Patrick Yi
In the late 70s, I started my career building software and then moved on to buil
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Why MediPurpose fosters close collaboration between end users and its medical device design team to design better medical products that support end-user requirements.
Tags: Infant Heelstick Devices, babyLance™ Safety Heelsticks Read More
How Wound Care Fell in Love With Amorphous Hydrogels
by Alan Neil
Friday, 01 February 2013
Category Medical Product Development
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Alan Neil
Alan Neil is the founder and CEO of ASN Associates. He has more than 25 years of
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A review of the evolution and adoption of hydrogels for advanced wound care.
Tags: Advanced Wound Care Dressings Read More
Is LinkedIn Useful for Medical Product Marketing?
by Derek Rudnak
Friday, 01 February 2013
Category Medical Product Sales & Marketing
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Derek Rudnak
Derek Rudnak joined MediPurpose as a consultant in October 2009, working closely
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Insights for how to use LinkedIn for medical product marketing.
Tags: Social Media, LinkedIn, Medical Product Marketing Read More
Evolution in LTC: Establishing Evidence-Based Skin and Wound Care Protocols
by Paula Erwin-Toth
Friday, 11 January 2013
Category MediPurpose™ Medical Products
1 Comment
Paula Erwin-Toth
Wound, Ostomy and Continence Care, Education and Advocacy at PETprojects
Deerfi
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How OBRA-87 and new updates to the MDS relate to balancing LTC cost-savings with driven, evidence-based skin and wound care prevention and treatment protocols.
Tags: Advanced Wound Care Dressings, LTC, Long-Term Care Read More
The ‘Right Way’ to Pitch New Medical Device Inventions: NDAs
by Adeline Yi
Thursday, 10 January 2013
Category Medical Product Development
3 Comments
Adeline Yi
Adeline is MediPurpose's manager of New Business Development/QA/RA.
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How can medical device inventors share new ideas without an NDA – but still protecting their medical device intellectual property?
Tags: Medical Device Intellectual Property (IP) Read More
The Evolution of Foam Wound Dressings
by Alan Neil
Thursday, 06 December 2012
Category Medical Product Development
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Alan Neil
Alan Neil is the founder and CEO of ASN Associates. He has more than 25 years of
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How the shortcomings of hydrocolloids paved the way for advancements in foam dressing technology.
Tags: Advanced Wound Care Dressings Read More
One in a Million: SurgiLance Safety Lancet Quality
by Adeline Yi
Wednesday, 31 October 2012
Category MediPurpose™ Medical Products
2 Comments
Adeline Yi
Adeline is MediPurpose's manager of New Business Development/QA/RA.
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What are the odds of having a bad experience with a SurgiLance™ safety lancet? How do they compare with other interesting odds in life?
Tags: SurgiLance™ Safety Lancets, Fingerstick Devices Read More
Sony Walkman, Apple iPods…and babyLance Infant Heelsticks?
by Derek Rudnak
Friday, 19 October 2012
Category Medical Product Development
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Derek Rudnak
Derek Rudnak joined MediPurpose as a consultant in October 2009, working closely
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MediPurpose marketing director Derek Rudnak relates the redesign of the new babyLance infant heelstick to lessons learned from the decline of Sony and the rise of Apple.
Tags: babyLance™ Safety Heelsticks, White Papers, Infant Heelstick Devices Read More
How Can You Listen to Your Medical Device Users?
by Patrick Yi
Thursday, 11 October 2012
Category Medical Product Development
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Patrick Yi
In the late 70s, I started my career building software and then moved on to buil
User is currently offline
Patrick Yi explains how medical device companies such as MediPurpose, which makes the babyLance infant heelstick, listened to its end users to improve its medical products.
Tags: babyLance™ Safety Heelsticks, White Papers, Infant Heelstick Devices Read More
From the Evolution of Moist Wound Healing to What’s on the Horizon for Wound Care
by Valerie C. Johnson
Tuesday, 09 October 2012
Category Medical Product Development
6 Comments
Valerie C. Johnson
Valerie C. Johnson is MediPurpose's Advanced Wound Care Product Marketing Manage
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Wound care product marketing manager Valerie C. Johnson joins the blogosphere for discussions about moist wound healing products.
Tags: Advanced Wound Care Dressings, MediPlus™ Advanced Wound Care Products Read More
Better Results from Better Processes: The babyLance Infant Heelstick Simulated Use Study White Paper
by Patrick Yi
Friday, 28 September 2012
Category Medical Product Development
4 Comments
Patrick Yi
In the late 70s, I started my career building software and then moved on to buil
User is currently offline
Medical device company founder and CEO Patrick Yi reveals the differences in the processes used to design his company’s first infant heelstick and its all-new babyLance heelstick device.
Tags: Infant Heelstick Devices, White Papers, babyLance™ Safety Heelsticks Read More
Are Office Workers More Engaged, Committed than Remote Workers?
by Patrick Yi
Friday, 14 September 2012
Category Medical Product Business Administration & Management
2 Comments
Patrick Yi
In the late 70s, I started my career building software and then moved on to buil
User is currently offline
Medical device company founder and CEO Patrick Yi shares his perspectives on how to engage with remote workers and virtual workplaces.
Tags: Virtual Workplace Read More
The Evolution of Moist Wound Healing, Part III: Alginate Wound Dressings
by Alan Neil
Saturday, 01 September 2012
Category Medical Product Development
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Alan Neil
Alan Neil is the founder and CEO of ASN Associates. He has more than 25 years of
User is currently offline
The search for and introduction of better wound care dressings that introduced transparent films and hydrocolloids led to alginate wound dressings. What influenced that evolution?
Tags: Advanced Wound Care Dressings, MediPlus™ Advanced Wound Care Products Read More
